Welcome to The BlueFoot Dance!

At BlueFoot, we can't stop thinking about strategy and how it is evolving. After all, that's where we got our name from, and what we love to help our clients do. That's why we are so thrilled to launch a podcast about strategy, and the thought leaders throughout industry that move it forward.

In the BlueFoot Dance, we want to learn two things from the guests that join us: their vision of how strategy will evolve, and who the person behind the role is.

We couldn't make this podcast without the kindness and effort of the amazing thought leaders that have given us their time, their perspectives, and their book recommendations. Thank you - we really appreciate the thoughtfulness, candidness, and fun you brought to our recording!

We also want to thank our podcast editor and logistics extraordinaire - Sam Choe, and our podcast marketing guru - Veronica Kim. They have been instrumental in bringing this idea to life, and, most importantly, for securing the rights to our awesome jingle.

And now on to the episodes! We hope you love them as much as we do.

The BlueFoot Dance

Come Dance with Us!

The BlueFoot Dance with Manny Schecter

The BlueFoot Dance with Manny Schecter
Chief Patent Counsel of IBM

We are so excited to share a fascinating conversation with Manny Schecter, Chief Patent Counsel of IBM. We hear about Manny’s craziest job, why he loves his current role at IBM, the need for IP education, and how we should address IP issues related to artificial intelligence. We are so grateful to Manny for sharing his time, perspectives, and stories with us! + More about Manny

Manny's Book Recommendation:

The Vagabonds: The Story of Henry Ford and Thomas Edison's Ten-Year Road Trip

The BlueFoot Dance with Cassandra Derham

The BlueFoot Dance with Cassandra Derham
Head of Technical IP at Amadeus SAS

We are so excited to share a fascinating conversation with Cassandra Derham, Head of Technical IP at Amadeus. In this episode, we hear about Cassandra’s perspectives on leadership and hiring, why we need to create a holistic IP strategy, and how to get there. We are so grateful to Cassandra for sharing her time, perspectives, and stories with us! + More about Cassandra

Cassandra's Book Recommendations:

The BlueFoot Dance with Scott Pojunas

The BlueFoot Dance with Scott Pojunas
Head of Patent Engagement Readiness at Google

We are so excited to share a fascinating conversation with Scott Pojunas, Head of Patent Engagement Readiness at Google. In this episode, we hear about Scott advocates for a harmonized view on IP strategy and how his team has really pushed to have it align with the business needs of Google. We also get a peek into his career journey and his favorite bands (we are rooting for the Pojunas family band!). We are so grateful to Scott for sharing his time, perspectives, and stories with us! + More about Scott

Scott's Book Recommendation:

It’s time to find a new Strategy.
It’s time for BlueFoot.

BlueFoot

Connect with BlueFoot

Connect with BlueFoot!

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